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Getting found by highly targeted consumers is one of Yroo's greatest advantages for merchants. Leveraging data from their 25 million annual shopping trips, the burgeoning shopping search engine can greatly increase retailer site traffic and SEO effectiveness just by getting their catalog uploaded to Yroo.
By using Yroo, every impression, click, share, favorite, and social interaction from the search engine is measured. These activities drive a proprietary popularity score for both items, brands and retailers; all in real time. As a result, when shoppers search on Yroo, the engine is listening, learning and most importantly delivering better-personalized results.
Beginning immediately, Yroo will donate 1% of its revenues directly to the approved non-profit environmental organizations in the 1% for the Planet network. This makes Yroo the only place to find, compare and buy from the most reputable brands such as Amazon, Nordstrom, EBay, Wal-Mart and Best Buy while also ensuring that consumers can support positive environmental change.
Yroo attributes their tremendous reach and growth to their organic social approach to acquiring international shoppers as well as the global service capabilities of their 1,500 retail and brand advertisers. Currently, Yroo is growing by an average of 15,000 registered users per day with most of the growth coming directly from friend-to-friend recommendations.
Yroo analyzes potential fraud utilizing a proprietary rule engine combined with a machine-learning infrastructure all of which continues to build, refine and hopefully perfect fraud detection logic.
Yroo, the social shopping search engine, has added Amazon, the largest internet-based retailer in the United States, to its online catalogue. In the future, Yroo aims to completely integrate Amazon's catalogue, building on their existing selection of 50 million items to become the single largest shopping destination in the world.
